NEWS

Zeta Global Honored as #1 Enterprise Platform in the Ninth Annual Email Vendor Features & Functions Guide by Red Pill Email

[MAR 13, 2017]    PR NEWSWIRE

Zeta Global, the data-driven marketing technology innovator whose SaaS-based marketing cloud helps leading brands acquire, retain and grow customer relationships, announced today that it scored the highest marks on the Enterprise Overall Scorecard in the ninth annual Email Vendor Features & Functions Guide by Red Pill Email. This distinction comes in the wake of recognition as a market leader by Gartner and The Relevancy Group over the past month. READ MORE

How Machine Learning Will Be Used For Marketing In 2017

[MAR 10, 2017]    FORBES.COM

In [Dr. Jeffry Nimeroff's] 25 years of working with large datasets, from developing early machine learning algorithms for multimedia systems in the 1990s to optimizing the email marketing infrastructure at GSI Commerce in the 2000s and now applying machine learning to big data to find actionable insights in real time, [he has] seen the convergence of machine learning and marketing firsthand. READ MORE

Zeta Global Recognized by The Relevancy Group as Industry Leader for the Fourth Consecutive Year

[MAR 02, 2017]    PR NEWSWIRE

For the fourth year in a row, Relevancy cited Zeta's ability to deliver on its mission of practical innovation and client success. Zeta has been recognized as the number one ESP platform for the first time and is the recipient of two Gold Client Satisfaction awards in both Product Innovation and Omni-Channel Marketing for the third consecutive year. READ MORE

Zeta Global is Recognized as a Visionary by Gartner for the First Time

[FEB 27, 2017]    PR NEWSWIRE

"We believe that being recognized in the Gartner Magic Quadrant report is a big honor and believe it is an even bigger affirmation of the amazing work our team has done to build a next generation marketing technology platform," said David A. Steinberg, Zeta Global Co-Founder and CEO. "As we look to 2017, we will continue to invest in our platform to bring our clients a best-in-class solution that helps them win in the marketplace." READ MORE

Zeta Global Becomes Gartner 'Visionary'

[FEB 23, 2017]    MediaPost.com

Steve Gerber, Zeta president and COO, believes the company moved into the "Visionary" category by building a people-based marketing business model with "pervasive personalization" technology that travels with the customer across its lifecycle with the brand. READ MORE

Upstart Digital Marketing Hub Takes Aim at Sector Leaders

[FEB 22, 2017]    CFO.com

Zetal Global, a tiny fraction of its larger competitors' size, encounters challenges and opportunities in its quest to go public. READ MORE

How CIO-CMO Partnerships Leverage Omni-Channel Marketing Strategy to Drive Business Value

[FEB 21, 2017]    CIO.com

Zeta Global CIO discusses how Omni-Channel marketing strategy creates customer loyalty. READ MORE

Entrepreneurs Who Do This Are the Most Likely to Fail

[FEB 6, 2017]    Fortune.com

The Entrepreneur Insiders network is an online community where the most thoughtful and influential people in America's startup scene contribute answers to timely questions about entrepreneurship and careers. Today's answer to the question "What must every entrepreneur know about startup success?" is written by David Steinberg, co-founder and CEO of Zeta Global. READ MORE

Zeta Global Prepares for Potential IPO

[FEB 6, 2017]    WALL STREET JOURNAL

Many tech companies are shying away from the public markets, but some are finding they have little choice: their clients demand a listing. That's the case with big data analytics company Zeta Global Inc., which is mulling an initial public offering as soon as this year, said David Steinberg, the company's co-founder. READ MORE

DAS on NBC's "Today Show" Talking About the Best (and Worst) Super Bowl Ads

[FEB 6, 2017]    USA TODAY

Charisse Jones of USA Today Network and David Steinberg, CEO of Zeta Global, join TODAY to reveal which Super Bowl ads ranked highest on USA Today's annual ad meter. READ MORE

Zeta Global Appoints New Chief Financial Officer

[FEB 6, 2017]    PR NEWSWIRE

Zeta Global, the data-driven marketing technology pioneer whose SaaS-based marketing cloud helps leading brands acquire, retain and grow customer relationships, is proud to announce the appointment of Jarrod Yahes as the company's new Chief Financial Officer. READ MORE

12 Top Tech Leaders To Watch In 2017

[JAN 19, 2017]    INC.COM

Former Apple and Pepsi CEO John Sculley and David Steinberg have become darlings of the marketing tech world, creating a business that provides analytics-driven platform that can also both see the customer's life-cycle, measure ROI and understand your audience for intelligent marketing across the board. The company remains profitable, and made over $300 million in revenue the last year. Considering the cutthroat nature of the business, marketing tech leaders should pay real attention to Sculley and Steinberg as Zeta continues to grow. READ MORE

Q4 E-commerce Study Reveals U.S. Consumers Are Using Email More Than Ever This Holiday Shopping Season

[DEC 19, 2016]    PR NEWSWIRE

Study from Zeta Global and Relevancy Group shows one-third of consumers will shop almost exclusively online this holiday season. READ MORE

Never Heard of Zeta Global? Software CEO David Steinberg Has 300 Million Reasons Not to Worry

[NOV 18, 2016]    FORBES

Zeta Global has its third name in ten years - and you still probably don't know what it is. But David Steinberg has 300 million reasons not to mind as his software company continues to grow and buy up smaller rivals. READ MORE

Zeta Global Has Worldwide Ambitions But an IPO Will Wait

[OCT 20, 2016]    SEEKING ALPHA

In September 2016, privately held tech "unicorn" Zeta Global (Private: ZETA) raised $45 million in late stage debt mezzanine funding, apparently to acquire Acxiom Impact's email marketing business. READ MORE

Zeta Interactive Rebrands as Zeta Global, Culminating Year of Massive Growth and Broadened Focus

[OCT 18, 2016]    PR NEWSWIRE

Zeta Global, formerly known as Zeta Interactive, the data-driven marketing technology pioneer whose SaaS-based marketing cloud helps leading brands acquire, retain and grow customer relationships, announced today that it has completed its company rebrand and transformation. READ MORE

Ex-Apple CEO's Zeta Interactive Raises $45 Million

[SEP 1, 2016]    CNBC

Zeta Interactive, the digital marketing technology company co-founded by ex-Apple CEO John Sculley, has just raised $45 million to fund the recent acquisition of Acxiom's e-mail marketing software. READ MORE

Zeta Interactive Acquires Acxiom Impact for Over $50M

[AUG 4, 2016]    TECH CRUNCH

Zeta Interactive, the marketing-focused big data and analytics firm that recently acquired the CRM division of eBay Enterprise, today announced it has bought Acxiom Impact, Acxiom's marketing automation solution for enterprise marketers. READ MORE