Zeta Blog

The Latest in Artificial Intelligence and Digital Marketing

Unified View of Customers – How Advanced Marketers Do It

Personalization is the invariable tool of choice for businesses that are...

Bots Learn From What We Give Them, And Our History Should Act As a Warning

Note: This is a guest post authored by Yvonne Kiely Yvonne is a journalist...

Omnichannel Personalization for eCommerce – A Modern Approach

How do eCommerce enterprises earn loyalty from their users Simply by offering...

Machine Learning Demystified – An Interview with David Daniels

Today we are welcoming back David Daniels from The Relevancy Group to talk to...

Why Your eCommerce Store Needs Artificial Intelligence To Survive

Note: This is a guest post authored by Michelle Deery from Heroic Search She...

Prime-Time Messaging: Advantages of Optimizing Email Send Times

Customers in the digital age are perpetually connected with brands And as a...

Collaborative Filtering: What it is & Why Marketers Need It

Today’s digital-age consumers face an avalanche of product choices at every...

Artificial Intelligence Powered Marketing Automation for Modern Marketers

Marketing automation has been around for a few years, helping marketers save...

Predictive Marketing – Learn How AI Can Help Digital Marketers Ace Their Game

We are already well underway in 2017, Artificial intelligence has never shown...