CDP Plus
Deliver Personalized Experiences At Scale
Our CDP+ enriches your data with unparalleled behavioral signals — matching known and unknown audiences to the addressable omnichannel opportunities most likely to drive your business outcome. So you can drive growth through more meaningful connections, more cost-effectively than ever.
We put the plus in CDP+ for a reason.
Our goal is to partner with progressive marketers to:
Grow revenue • Build better customer experiences • Support digital transformation strategies with the added benefits of:
of the customer
Data
Integrity
Data Enrichment
& Analytics
Segmentation
Finally, A Real-Time 360° View Of The Consumer
CDP+ enriches marketers’ data with 2,500+ intent and interest signals, identity resolution, syndication, and activation from Zeta’s Data Cloud to deliver a more actionable, real-time view of both prospects and customers — at the individual level.
Better Informed, More Relevant Personalization
Deploy personalized messaging that actually resonates. Zeta CDP+ is the only customer data management solution that delivers up to the minute interests and real-time intent signals that you can quickly activate on, resulting in higher engagement and better results.
Increased Operational Efficiencies
Traditional customer data systems lack the agility marketers need. CDP+ is the only solution that offers marketers the flexibility they need to easily and quickly upload lists, process data and activate it — all from within a single system.
Built with Agility, Speed, & Flexibility
The ability to quickly import, clean and use data from countless sources in segmentation and campaigning is critical to marketers, but rarely easy. CDP+ simplifies the process through a flexible data architecture and scalable hygiene framework that accelerates the timeline for data activation and value creation – consumer privacy first.
