In the News: Zeta Global Press

Zeta Global continued its annexation of the demand-side platform (DSP) category on Wednesday, closing a deal with IgnitionOne to take over as its default DSP.

Advertising technology service Sizmek Inc. is seeking bankruptcy-court approval to sell its digital-ad marketplace to Zeta Global Holdings Corp. for up to $36 million, the first such asset sale since Sizmek filed for chapter 11.

David Steinberg, CEO of Zeta Global, discusses data privacy and targeted marketing at the 2018 Web Summit.