Resources

How Website Personalization Improves Your Brand
How your website looks, how it navigates, and how it makes people feel can determine whether or not a digital visitor becomes a paying customer. Therefore, website personalization is an indispensable part of a complete omnichannel marketing strategy. Leveraging website personalization to create the optimal customer experience For the consumer, your site must be a […]

eBook: Assessing The Impact of Coronavirus on the European Automotive Industry
What’s happening in the industry, how brands are adapting, and where automakers need to focus moving forward.

Marketing Playbook: Rebuilding Retail
The retail industry is facing an unprecedented level of uncertainty – economic recession, coronavirus concerns, social-distancing mandates, and historic levels of unemployment.

eBook: Assessing The Impact of Coronavirus on the American Automotive Industry
What’s happening in the industry, how brands are adapting, and where automakers need to focus moving forward.

How Will Your Brand Connect With Sports Fans Now That Sports Are on Hold?
Engaging sports fans in the midst of coronavirus chaos.

eBook: Best Practices Guide – Navigate Marketing in Uncertain Times
Above all else, our hearts go out to all of the people and families affected by COVID-19. We hope all stay as safe and healthy as possible through this unprecedented time, and are here to help in any way we can.

Email 101: How to Improve Deliverability
Deliverability is key to a high-performing email campaign and overall good email program. It’s the practice of uncovering all the different aspects that determine if your email reaches your audience’s inbox. It’s a big deal, so we take deliverability seriously here at Zeta and strive to achieve deliverability success for all our customers. Deliverability touches […]