Whether captivating new customers, retaining your consistent fans, or winning back lapsed consumers, inserting cutting-edge behavioral elements promises a positive response.
More precisely target people on an individual basis – at scale – by going beyond CRM and context targeted tactics. In this whitepaper customized for the Financial Services industry you will learn how to utilize Identity Management best practices within a Precision People-Based Marketing (PPBM) framework to recognize the customer as a person. Precision People […]
Zeta Actions data base delivers powerful email validation capability identifying over 100,000 active emails for leading cereal and snack company’s re-engagement campaign.
Zeta solutions eliminate the need for custom integration and drain of IT resources.