New Content Exploration Experience in BME

As a creative marketer, you are already living and breathing the content you create, manage, and deliver to your audience. But if you’re like most of us, it can sometimes be hard to see the forest for the trees. With that in mind, we have developed a powerful new platform for exploring and managing content within the Boomtrain Marketing Engine. Today we are excited to announce the first release of a brand new Exploration Experience. This new feature allows you to easily see what content Boomtrain has ingested from your site, explore your content through flexible and powerful filtering, and establish global constraints for content recommendations within Boomtrain.

Starting immediately, when logging into any BME account, you will find the Content tab enabled with this new functionality.

Find specific content through filtering

With our simple querying interface, you can search for content based on its attributes.

See and set your site’s global filter

By loading your global filter, you can see how much of your content is available for personalized recommendation in your Boomtrain-powered campaigns. You can also set your filter to ensure that Boomtrain is only returning the content you would like your customers to see.

It’s essential to know your content as well as you know your users, and this feature makes it easier to see your content in its entirety, and to drill down into your library—from the highest level, right to individual assets.

For more information on how the new content exploration experience can help you, check out our FAQ. We are excited to continue adding new functionality and insights on top of this content exploration experience. We’d love to hear your feedback and ideas for how we can improve it! Send us your thoughts at [email protected].