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Zeta Live 2024
Published on October 2, 2024
Step inside the intelligence revolution with the AI-powered event of the year. This year’s theme — Unlocking the Future — takes you on a journey through AI … where we’ve been, where we’re going, and what it really means for brands and marketers. With topics including redefining the role of the CMO, next-gen acquisition strategies, and making AI actionable, this year’s lineup was part vision, part innovation. Watch all the sessions on demand now!
Vision Stage
Video
VideoRedefining the CMO: How AI is Revolutionizing Marketing Strategy
Explore the evolving role of the CMO and how AI and technology are reshaping marketing strategies in this forward-looking discussion.
VideoLeading Change: CEO Perspectives on Driving Business Transformation
Gain insights from top CEOs on setting a vision and leading successful business transformations in this must-watch leadership panel.
VideoThe World’s Greatest AI Panel
Join leading AI experts to explore the latest breakthroughs and future implications of artificial intelligence.
VideoHow Intelligence Is Reshaping the Global Economy
Discover how AI and emerging tech are reshaping industries and the global economy in this dynamic discussion with Michael Milken and David Steinberg.
VideoUnleashing Potential: Strategies for Unlocking Growth within an Ever-Changing World
Learn from a panel of industry experts on how to unlock growth strategies in sports, diversity, and politics, while staying nimble in times of change.
VideoQuantum Leadership: Embracing AI for a Human-Centric Future
Learn from Raja Rajamannar and Keith Grossman as they explore blending AI and core values of empathy and ethics for effective leadership.
VideoFrom Brand Guardian to Growth Catalyst: The Ever Changing Role of a CMO
Discover how CMOs are evolving from brand guardians to strategic growth drivers by leveraging technology and data in this session featuring top marketing leaders.
VideoThe Future of Brand Influencers Brand Advocacy
Explore how AI is transforming influencer marketing and enhancing brand collaborations in this engaging session with top influencers.
VideoAI-Powered Slam Dunk: The Business of Shaq
Join Shaquille O’Neal and David Steinberg for an interactive session on leveraging personal branding and AI to build a successful entrepreneurial portfolio.
Video“I Curse You with Joy” featuring Tiffany Haddish
Comedian Tiffany Haddish shares her inspiring journey of resilience and humor, exploring how comedy can transform challenges into opportunities for growth.
VideoMedia 2030: Navigating the Future of Content Technology
Discover how AI, blockchain, and emerging technologies are revolutionizing the media landscape with industry visionaries Michael Kassan and Tim Armstrong.
Innovation Stage
VideoTurning Promise into Payoff: Making AI Actionable for Marketers
Discover how AI drives actionable insights, optimizes marketing campaigns, and enhances customer engagement for measurable business outcomes.
VideoCustomer Obsession 3.0: The Future of Hyper-Personalized Marketing
Explore how next-gen marketing strategies leverage AI, data analytics, and real-time interactions to create personalized customer experiences.
VideoPersonalized: Customer Strategy in the Age of AI
Learn to integrate AI-driven insights with empathetic engagement to create scalable and authentic experiences that deepen digital customer relationships.
VideoCharting the Future: Unveiling Zeta’s Product Roadmap
Get an exclusive look at Zeta’s dynamic product roadmap and future innovations that will redefine the marketing cloud landscape.
VideoCookies Are Here To Stay: What It Means For Marketers
Explore critical strategies for leveraging first-party data to maintain personalization and identity resolution in a cookie-less digital landscape.
VideoThe Future of Finding Customers: Next-Gen Acquisition Strategies
Discover groundbreaking approaches and innovative technologies that are reshaping customer acquisition strategies in the digital era.
VideoA Prescription for Precision: Unlocking Effective Healthcare Marketing Strategies
Learn how AI-driven strategies are transforming healthcare marketing through better targeting, measurement, and enhanced patient outcomes.
VideoThe Art and Science of Making Data-Driven Decisions
Master the balance between analytical rigor and intuitive judgment in marketing, with AI-powered data analysis tools and strategic insight techniques.
VideoThe Business of Sports: The Intersection of Innovation and Digitalization
Explore how emerging trends, AI, and blockchain are reshaping the sports industry through data-driven decision-making and enhanced fan engagement.
VideoAI and Premium Content: Navigating Disruption and Opportunity
Dive into how AI is transforming the premium content landscape, enhancing content quality, personalizing viewer experiences, and driving media innovation.
VideoNext Generation Creative: How GenAI will Transform Advertising
Discover how GenAI is transforming advertising through hyper-personalization, real-time campaign optimization, and predicting consumer behavior.
VideoEverything is Media: Next Generation Retail Media Networks
Learn how the convergence of media and retail is reshaping advertising networks, providing innovative opportunities to transform marketing strategies.
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