We are Zeta:
the AI-Powered Marketing Cloud
We unify identity, intelligence, and activation to create better experiences for consumers and better results for brands.

Zeta Live 2023 is On-Demand
Replay all the magic of Zeta Live via our on-demand experience. Revisit your favorite session, or catch up on what you may have missed—anytime, anywhere.

Unlock The Power of Generative AI
Imagine having your most pressing marketing questions answered by analyzing trillions of proprietary data signals, instantly. ZOE is now available within the Zeta Marketing Platform.

Know and Grow Your Customers from A to Zeta

Designed For Marketers, Built For Results

Empowering Our Clients to Acquire, Grow, and Retain Customers with Efficiency
Today hundreds of brands across a variety of industries use the Zeta Marketing Platform.








Power Your Customer Growth
The Zeta Marketing Platform is built to solve your most critical business challenges—such as driving higher marketing ROI, mastering data complexity, and creating omnichannel experiences—always delivering you with better results.
One Platform
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Data Management
Create individualized experiences and drive better results throughout the customer lifecycle
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Messaging
Deliver personalized email marketing at scale with one of the industry’s leading email solutions
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Activation
Maximize the power of paid media to drive customer acquisition and loyalty at scale
Creating Solutions For:
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Explore Our Latest Insights & Resources

Articles
The Symphony of Sophisticated Marketing: How Zeta's AI Capabilities Turn Complexity into Ease

Articles
The Secrets of Customer Centricity – Part 2: Understanding Your Customer

Articles
How Auditing Your Tech Stack Can Unlock Your Marketing Potential

Articles
Using Intelligence to Drive Customer Growth in Travel and Hospitality

Articles
How Generative AI Impacts your Digital Transformation Strategy

Articles
The Secrets of Customer Centricity – Part 1: Building the Foundation

Articles
Holiday Marketing 2023: Insights and Strategies for Success

Reports
2023 Holiday Shopping Trends Report

Articles
Using Intelligence to Drive Customer Growth in Financial Services

Articles
Why Is Social Media an Important Part of Inbound Marketing?

Experience It Yourself