Whitepaper

How to Recognize & Reduce Tech Debt

When most companies think of debt, they’re solely thinking of their bottom line. But there’s another instance that isn’t taken into account nearly enough: tech debt.

 

Tech debt results from software entropy and a lack of integration between different systems and data. And it’s not just a minor inconvenience. 63% of businesses say that tech debt is slowing their pace of development, resulting in real-world losses in sales.

 

Download this whitepaper to dive deeper into:

  • The greatest risk factors for developing tech debt
  • How tech debt is negatively affecting your business—and how you can fix it
  • Simple steps to consolidating your MarTech stack
  • What to look for in prospective vendors

Reduce Tech Debt

Download your copy

Thanks for your interest!

You'll receive an email with your download shortly.

✓ Injest Data
✓ Maintain Data
✓ Store Historical Data
✓ Unified Customer Data
✓ Privacy
✓ Share Customer Data
✓ Real Time Data Updates
✓ Channels Supported
✓ Data Sources Supported
✓ 3rd Party Applications
✓ Real Time Processing
✓ Data Hygiene
✓ End User Testing
✓ Analytics & Reporting
✓ Model Building & Scoring
✓ Personalization
✓ Journey Orchestration

During the evaluation process, Zeta received perfect scores in our core CDP capabilities, our enhanced CDP capabilities, and our overall CDP stack.

Demo

Thanks for your interest in Zeta. To see a demo please complete the form.

Thank you!

Your request has been sent. We will be in touch with you shortly.

Read our Featured Articles

Reports

Building a True Business Case for Your CDP: Why Use Cases Matter

Rocket ship taking off

Articles

Precision, Personalization, and Predictive Power