Zeta to acquire LiveIntent
LiveIntent, a leader in people-based marketing, will enhance Zeta’s identity resolution, expand publisher monetization, and accelerate growth in mobile and retail media.
The AI-powered event of the year is now on demand
Missed Zeta Live '24 or just want to re-experience all its magic? Watch it on demand wherever and whenever you'd like.
Track Consumer Behavior the Zeta Way
The Zeta Economic Index is now live. View consumer behavior and its impact on the health of the U.S. economy.
A Leader in Forrester Wave: Email Marketing Service Providers, Q3 2024
Highest possible scores received in 13 of 22 categories, including Vision, Artificial Intelligence, Personalization, Legacy Tech Integration, and Roadmap
We are Zeta:
the AI-Powered Marketing Cloud
We unify identity, intelligence, and activation to create better experiences for consumers and better results for brands.
Unlock The Power of Generative AI
Imagine having your most pressing marketing questions answered by analyzing trillions of proprietary data signals, instantly. ZOE is now available within the Zeta Marketing Platform.
Know and Grow Your Customers from A to Zeta
Designed For Marketers, Built For Results
News: Zeta Global to Acquire LiveIntent in Highly Accretive Transaction
Zeta has entered into an agreement to acquire LiveIntent!
Consistent with our focused and disciplined approach to M&A, LiveIntent meets all four of our cited M&A principles. Namely, it is a complementary platform we can seamlessly integrate into the Zeta Marketing Platform within six months. This acquisition is immediately accretive to earnings and priced at a highly attractive Adjusted EBITDA multiple of ~16x.
Empowering Our Clients to Acquire, Grow, and Retain Customers with Efficiency
Today hundreds of brands across a variety of industries use the Zeta Marketing Platform.
Power Your Customer Growth
The Zeta Marketing Platform is built to solve your most critical business challenges—such as driving higher marketing ROI, mastering data complexity, and creating omnichannel experiences—always delivering you with better results.
-
Data ManagementCreate individualized experiences and drive better results throughout the customer lifecycle
-
MessagingDeliver personalized email marketing at scale with one of the industry’s leading email solutions
-
ActivationMaximize the power of paid media to drive customer acquisition and loyalty at scale
Creating Solutions For:
“
“
“
Experience It Yourself
