September 28, 2023 | 38 minute video
Making Sophisticated Marketing Simple
About This Video
The Zeta Marketing Platform (ZMP) unifies identity, intelligence, and activation to create better experiences for consumers and better results for brands, all powered by proprietary AI and trillions of consumer signals within a Data Cloud. Since it launched in 2019, the ZMP has been designed for marketers’ evolving needs and built for delivering results. Today, Zeta Chief Technology Officer, Chris Monberg, and Chief Data Officer, Neej Gore, will explore the depths of the ZMP and Data Clouds; differentiators, uncover possibilities to drive growth, and unveil a vision for the future.
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To implement these strategies effectively, brands need the right technology and tools to support their personalization efforts. The Zeta Marketing Platform empowers businesses to offer highly tailored experiences driven by AI.