Zeta In the News

Read about the most recent Zeta announcements, product and innovation updates, and media coverage.

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Zeta News

David A. Steinberg on Today Show - Super Bowl x Taylor Swift

Zeta News | January 31, 2024 |  < 1 min read David A. Steinberg on Today Show – Super Bowl x Taylor Swift How Taylor Swift & Female Fans are Making NFL Ratings History:  Why advertisers plan to cater to more Women this year for the big game With Taylor Swift’s appearances at NFL games bringing a new…

January 31, 2024 | < 1 min read

Zeta Marketing Platform Sets Record With 67% YoY Usage Growth of Omnichannel Digital Marketing Served for Black Friday through Cyber Monday

Press Releases

Zeta Marketing Platform Sets Record With 67% YoY Usage Growth of Omnichannel Digital Marketing Served for Black Friday through Cyber Monday

Press Releases | November 30, 2023 |  < 1 min read Zeta Marketing Platform Sets Record With 67% YoY Usage Growth of Omnichannel Digital Marketing Served for Black Friday through Cyber Monday At a time when enterprise retail brands and consumers are uncertain about the economy, Zeta’s record-setting activity levels prove how the efficiency of its marketing platform…

November 30, 2023 | 3 min read

Zeta News

Zeta Marketing Platform Surges With 64% YoY Increase in Omnichannel Marketing During Holiday Season Kickoff

From Black Friday through Cyber Monday, Zeta reports 100% uptime as more enterprise brands rely on the AI-powered platform to increase consumer engagement, conversions, and business growth

November 29, 2023 | < 1 min read

Zeta News

These are the best days of the year to shop for holiday deals on electronics

Some types of consumer electronics are already discounted more than a month before Christmas Day, but retailers are expected to roll out the sweetest deals of the year during the traditional price-slashing window between Black Friday and Cyber Monday.

November 9, 2023 | < 1 min read

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