Zeta In the News

(NYSE: ZETA), the AI-Powered Marketing Cloud, today announced that in its fourth year, Zeta Live 2024 achieved record attendance with over 1,100 in-person attendees and more than 16,000 virtual registrations, growing 100% year-over-year. The annual event took place in NYC on Thursday, September 26 by invitation only at Center 415, and offered a livestream option for attendees globally.

Zeta Global (NYSE: ZETA), the AI-Powered Marketing Cloud, today released the Zeta Economic Index (ZEI) for September 2024. The ZEI is one of the first AI-powered economic indexes, utilizing Zeta's proprietary Generative AI technology and real-time consumer behavior from over 240 million US consumers to reflect the current state and trajectory of the US economy.

Today, at Zeta Live 2024 – the premier AI and marketing event – Zeta Global (NYSE: ZETA), the AI-Powered Marketing Cloud, announced that it is rolling out a new intelligent, connected mobile experience, purpose-built for today’s marketers seeking to integrate AI across all touchpoints, including mobile.

Today, Zeta Global (NYSE: ZETA), the AI-Powered Marketing Cloud, announced the unveiling of a new solution, Zeta Media Engine, Powered by Snowflake. Zeta Media Engine is a privacy-first solution that uses Snowflake Data Clean Room as well as Zeta's Identity Graph and AI tools to power people-based programmatic activation across the open web. The Zeta Media Engine provides Zeta’s Intelligence, ID resolution, audience modeling, and media activation to marketers using Snowflake.

Zeta Global (NYSE: ZETA), the AI-powered marketing Cloud, and Yahoo, a global media and tech company that serves as the trusted guide to the internet for hundreds of millions of people globally, today announced plans to migrate Yahoo’s email marketing to the Zeta Marketing Platform (ZMP).