Zeta NEXT: Mastering Profitability in Retail 

About this video

Melissa Tatoris, VP of Retail at Zeta, offers 3 strategies to help retail marketers balance top-of-line revenue and bottom-line profit: 1) Optimize product strategies, 2) Inventory management, and 3) Optimize your cost of doing business. Learn what each of these strategies mean, and how to make meaningful change in your organization. 

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