We asked nearly 100 of the world’s top business and marketing leaders what they are prioritizing in 2025. They offered unique insights that fit into six categories: Hyper-personalization, AI, teams, growth, data, and positivity. Watch all six videos below.

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To implement these strategies effectively, brands need the right technology and tools to support their personalization efforts. The Zeta Marketing Platform empowers businesses to offer highly tailored experiences driven by AI.
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