Zeta Messaging
Create enhanced email and mobile customer experiences with AI-powered personalization.
1:1 personalization made simple
With AI-powered segmentation and targeting, every email and mobile campaign can feel like a 1:1 conversation with your customer. You can automate (and anticipate) campaigns based on transactions and behavior, predictive intent, and intelligent forecasting—the most essential logic when engaging consumers. Create more than just targeted emails. Deliver rich, individualized experiences your customers will love.
Expand your knowledge of customers with past purchase behavior, channel preferences, real-time interests, and predictive intent.
Optimize your email marketing campaigns based on channel preference and mix, subject line, creative, send time, frequency, and more.
Drive effective marketing activity across email, mobile push, and mobile SMS by tapping into real-time behavioral insights and signals.
Zeta Recognized as A Leader
The Forrester Wave™: Email Marketing Service Providers, Q3 2024
Let our AI lead the way
Zeta’s built-in artificial intelligence can do more than simply selecting audiences and automating campaigns. For example, our future-forward solutions can optimize workflows and content and recommendations on the fly based on our real-time understanding of customer needs, interests, and intent. Learn how our AI Agents are amplifying results while maximizing efficiency and resources.
Build continuous experiences beyond email
Because it is a component of the Zeta Marketing Platform, Zeta Messaging offers the same benefits—seamless data management, enterprise-scale delivery and support, omnichannel orchestration, and more. We make it easy to coordinate email and mobile with other addressable channels and create dynamic experiences that resonate beyond just the inbox.
Drive better performance across all touchpoints using Zeta’s always-on predictive insights.
Use advanced segmentation to engage current customers and acquire new ones simultaneously.
Create, test, and optimize content at lightning speed with our flexible content repository.
Outcomes-based analytics
Move beyond opens and clicks and connect campaign performance to conversions, subscribes, registrations—however success is measured by your business.
Trusted partner to top brands
Zeta is more than just an email marketing platform. Every client benefits from an account team committed to their success and backed by experts in strategy, creative, data and analytics, and much more. We believe there is a reason Forrester Research recognizes Zeta as a Leader in The Forrester Wave™: Email Marketing Service Providers, Q1 2022 with the highest score in the Strategy category (tied) and highest possible score in full-service support.
Work with our award-winning experts in Strategy and Creative
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Why Zeta? Simple
Our founding vision was simple: Reduce complexity
- We built an intelligent software platform to bring all marketing solutions together in one place. We succeeded, and then some.
- The Zeta Marketing Platform lets you reach virtually every US consumer with high impact omnichannel campaigns powered by next generation AI.
- The results? Simply amazing.
Seeing Is Believing
