Zeta Resources

On Customer Acquisition, Retention and AI-Powered Marketing

Blog PostsView All

5 Ways to Transform Customer Data into Actionable Holiday Campaigns

With Black Friday quickly approaching, now is an ideal time to take a closer...

What Do Consumers Want from Retailers This Holiday Season?

Editor’s note: We’re excited to be co-hosting another great webinar with...

The 12-Day Mobile-Driven Marketing Campaign that Brings Brands—and Customers—Happy Holidays

The holiday season is fast approaching; a make-or-break time of year for...
Case StudiesView All

Zeta Global Helps Online Retailer Increase Open rates By 29%

Founded in the 1900s, the online retailer provides a large selection of...

Sporting Goods Retailer Implements Cost Effective Email Retargeting

The retailer wanted to target consumers in real time based on their web...

Life Insurance Company Taps Zeta’s ‘Interest Segmentation Program’

The company needed a customized solution for its vast number of clients They...
eBooksView All

Email Deliverability Guidelines: Peak Season

Without fail, mailing strategies adjust for almost all marketers during peak...

Email Deliverability 101: Best Practices

In this whitepaper, we highlight the best practices that ensure maximum email...

7 Tips and 7 Tactics for Writing Email Subject Lines

In our latest ebook “7 Tips and 7 Tactics for Writing Email Subject Lines...
WhitepapersView All

Real-time Blacklist: SPAMHAUS

The SPAMHAUS Project is an international organisation, founded in 1998 to track...

Email Deliverability: Reputation Warming

The process of reputation warming is all about establishing a relationship (and...

Email Deliverability Guidelines: Peak Season

Without fail, mailing strategies adjust for almost all marketers during peak...