Recent Posts

Graphic: Next generation retail media networks - Zeta Live 2024
Videos
Everything is Media: Next Generation Retail Media Networks
About this video Dive into the world of retail marketing as this session explores how the convergence of media and retail is reshaping the landscape…
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Graphic: Next generation creative - Zeta Live 2024
Videos
Next Generation Creative: How GenAI will Transform Advertising
About this video The advertising industry is on the brink of a profound transformation driven by the advent of Generative AI. As brands strive to…
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Graphic: The business of sports - Zeta Live 2024
Videos
The Business of Sports: The Intersection of Innovation and Digitalization
About this video In an era of rapid technological advancements and shirting consumer expectations, the sports industry is undergoing a profound…
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Graphic: The future of finding customers - Zeta Live 2024
Videos
The Future of Finding Customers: Next-Gen Acquisition Strategies
About this video Step into the future of customer acquisition in this session that explores groundbreaking approaches and technologies reshaping how…
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Graphic: Cookies are here to stay - Zeta Live 2024
Videos
Cookies Are Here To Stay: What It Means For Marketers
About this video With the digital landscape in flux, marketers are preparing for a future with less reliance on third-party cookies – despite recent…
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Graphic: Customer obsession 3.0 - Zeta Live 2024
Videos
Customer Obsession 3.0: The Future of Hyper-Personalized Marketing
About this video Join us as we uncover the future of customer obsession and discover how to stay ahead in a world where understanding and anticipating…
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Graphic: Making AI actionable for marketers - Zeta Live
Videos
Turning Promise into Payoff: Making AI Actionable for Marketers
About this video Unlock the full potential of AI in marketing as panelists dive into practical strategies for translating AI’s promises into…
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Reports
Zeta Email Benchmark Report: Q2, 2024
The benchmark report presents an analysis of email marketing data, covering metrics such as sends, unique opens, unique clicks, unique unsubscribes, and…
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Reports
Zeta Email Benchmark Report: Q1, 2024
The benchmark report presents an analysis of email marketing data, covering metrics such as sends, unique opens, unique clicks, unique unsubscribes, and…
Learn More
A woman checking in for an airline flight.
Articles
Using Intelligence to Drive Customer Growth in Travel and Hospitality
If you feel like everyone is on vacation right now, you might be right. Despite macroeconomic instability and other financial headwinds, the travel…
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