Recent Posts

Articles
Last-Minute Marketing Trends for Black Friday and Cyber Monday
With the holidays almost here, marketers are busy finalizing campaign strategies and budgets to get the best results possible for their brands. To help…
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Articles
How to Enhance the Customer Experience During the Holidays
Every marketer wants to enhance the customer experience during the holidays, but few ever do. Why?—Because during the holidays customer expectations are…
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Reports
Zeta Holiday Guides for 2020
Zeta Holiday Travel Guide for 2020
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Customer experience for car buyers
Articles
How to Improve the Customer Experience for Car Buyers
Improving the customer experience for car buyers is critical for both dealers and OEMs—it’s the easiest way to maximize retention and boost long-term…
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What Retail Businesses Can Learn From Amazon
Articles
What Retail Businesses Can Learn From Amazon
Delivering a 1:1, personalized customer experience isn’t easy, but if Amazon can do it, so can you. Find out what your retail brand can do to deliver an…
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Identity Resolution
Articles
Identity Resolution Enhances Omnichannel Retail
Empowering retail marketers with the ability to better understand their customers and engage them throughout the customer journey Perhaps more so than…
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