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Driving Growth in the AI Era: The CMO’s New Playbook
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Marketers’ Top Priorities for 2025
We asked nearly 100 of the world’s top business and marketing leaders what they are prioritizing in 2025. This is what they said.
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AI-Powered Personalization: Shaping the Future of Marketing
AI-powered personalization is a key driver for growth. In this video, learn how Zeta empowers the world's top brands.
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How to Win in 2025 with AI, Personalization & Privacy
Marketing is moving faster than ever, driven by rapid advances in AI, growing demands for personalization, and new privacy expectations.
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Measurement and Attribution, Omnichannel Marketing, Zeta Updates
Zeta NEXT: The Secret Recipe for Acquiring New Credit Card Customers
Watch as Dan Glassman from Bread Financial outlines his secret recipe for acquiring new credit card consumers.
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How Zeta Global Protects Your Privacy and Manages Data Responsibly
Zeta upholds rigorous standards for data privacy and considers these requirements a cornerstone of accountability and trust.
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Inside Zeta’s AI-Powered Marketing Platform
Watch as Zeta unveils their AI-powered marketing platform at Advertising Week NYC, highlighting its integration with Snowflake to drive personalization.
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Building a Future-Forward Platform for Retailers in 2025
Discover how retail experts discuss leveraging data, AI, and collaboration to drive growth and enhance customer experiences.
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Reflecting on Architecture Summit 2024: Shaping the Future of Zeta’s Data Strategy
We reflect on outcomes from Zeta’s first ever data architecture summit and offer advice on making your own summit a success.
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Industry Recognitions: Zeta Global for Multichannel Marketing
Zeta is on the rise in three recent analyst evaluations for multichannel marketing. Learn more.
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Setting the Record Straight on Zeta’s Data Collection and Accounting Processes
On November 13, 2024, a self-serving short-seller “report” was published in an attempt to discredit Zeta Global. This is our response.
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Zeta Email Benchmark Report: Q3, 2024
The benchmark report presents an analysis of email marketing data, covering metrics such as sends, opens, clicks, and unsubscribes.
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Zeta NEXT: How to Mitigate Retail Returns this Holiday Season
Learn key strategies for retailers to mitigate returns this holiday season from retail expert, Melissa Tatoris.
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Zeta NEXT: Mastering Profitability in Retail
Learn about the top three strategies for retail marketers to balance top-of-line revenue with bottom-line profits.
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