Featured
Driving Growth in the AI Era: The CMO’s New Playbook
Learn More
Marketers’ Top Priorities for 2025
We asked nearly 100 of the world’s top business and marketing leaders what they are prioritizing in 2025. This is what they said.
Learn More
AI-Powered Personalization: Shaping the Future of Marketing
AI-powered personalization is a key driver for growth. In this video, learn how Zeta empowers the world's top brands.
Learn More
How to Win in 2025 with AI, Personalization & Privacy
Marketing is moving faster than ever, driven by rapid advances in AI, growing demands for personalization, and new privacy expectations.
Learn More
Recent Posts
Content Types
All Content
Topics
CMO Strategy, Measurement and Attribution
Holiday Marketing 2023: Insights and Strategies for Success
The holiday season is almost upon us, and for retailers, it’s the time to shine. In 2023, understanding consumer attitudes and making smart decisions…
Learn More
Why Brands Need to Care About Sustainability and ReCommerce
With an overwhelming 82% of shoppers calling for brands to adopt sustainable and people-centric practices, it is imperative for retailers to…
Learn More
Influencer Marketing & How to Build Successful Brands
About This Video Your digital, personal brand is one of the most important parts of growing a successful business. Join leading social media…
Learn More
The Convergence of Digital & Experiential Marketing
About This Video This session will delve into the dynamic fusion of digital and experiential marketing, exploring how modern campaigns seamlessly…
Learn More
The Changing Face of Marketing: Connecting with Gen X, Millenials, and Gen Z
About This Webinar The art of attracting and selling to customers is undergoing rapid and vagarious transformation. To stay relevant and competitive,…
Learn More
7 Exciting Ways To Innovate the Shopping Experience
The retail landscape is undergoing a dramatic transformation fueled by changing consumer attitudes and technological advancements. As consumers become…
Learn More
Rising Above the Competition: How to Excel in a Crowded Market
With competition reaching unprecedented levels, businesses are vying for customer attention.
Learn More
From Gen X to Gen Z: How to Engage Each Generation and Build Genuine Connections.
From Gen X to Gen Z: How to Engage Each Generation and Build Genuine Connections Welcome to the second post in our series about the changing face of…
Learn More
Exploring the Latest Retail Trends: From ‘Phygital’ Retail to Sustainability and Beyond
The retail landscape is in the midst of a tectonic shift, driven by the convergence of disruptive technology, shifting consumer behaviors, and…
Learn More
Zeta’s 2022 Holiday Marketing & Retail Trends Report
UPDATE FOR BLACK FRIDAY & CYBER MONDAY THROUGH DECEMBER 2022: Here at Zeta, we ran a survey in June and July to thousands of customers across North…
Learn More
