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Driving Growth in the AI Era: The CMO’s New Playbook
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Marketers’ Top Priorities for 2025
We asked nearly 100 of the world’s top business and marketing leaders what they are prioritizing in 2025. This is what they said.
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AI-Powered Personalization: Shaping the Future of Marketing
AI-powered personalization is a key driver for growth. In this video, learn how Zeta empowers the world's top brands.
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How to Win in 2025 with AI, Personalization & Privacy
Marketing is moving faster than ever, driven by rapid advances in AI, growing demands for personalization, and new privacy expectations.
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Content Types
All Content
Topics
Data and Identity (CDP), Programmatic (DSP)
Industries
Retail, Telecommunications
Zeta’s 2022 Holiday Marketing & Retail Trends Report
UPDATE FOR BLACK FRIDAY & CYBER MONDAY THROUGH DECEMBER 2022: Here at Zeta, we ran a survey in June and July to thousands of customers across North…
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How CDP can Improve Retail Customers’ Experience
The retail buying journey is more complex than ever. Consumers may discover a new product on social media, hear about it on a podcast, read an email,…
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Video Testimonial: eBay
About This Video eBay Director Sylke Maringer sits down with Zeta Global to discuss how Zeta Global was able to help the company scale their email…
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Retail Marketing: 5 Ways to Activate Customer Data for the Holiday Season
With Black Friday approximately six weeks away, now is an ideal time to figure out how to activate customer data for the holiday season. If you properly…
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Identity Resolution Enhances Omnichannel Retail
Empowering retail marketers with the ability to better understand their customers and engage them throughout the customer journey Perhaps more so than…
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