Recent Posts

Articles
How to Enhance the Customer Experience During the Holidays
Every marketer wants to enhance the customer experience during the holidays, but few ever do. Why?—Because during the holidays customer expectations are…
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Articles
4 Tips to Boost Marketing ROI During the Holidays
For marketers working within the retail, eCommerce, and consumer packaged goods industries the holidays are P-R-E-T-T-Y important. And in the era of…
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Reports
Zeta Holiday Guides for 2020
Zeta Holiday Travel Guide for 2020
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Reports
Email Deliverability Best Practices for the 2020 Holiday Season
With consumers engaging in more discretionary spending than at any other point in the year, the holidays might as well be called the “make it or break…
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Future of Retail
Articles
Predicting the Future of Retail Marketing
The massive impact COVID-19 is having on the retail industry can’t be understated—and it’s why predicting the future of retail marketing is so…
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What Retail Businesses Can Learn From Amazon
Articles
What Retail Businesses Can Learn From Amazon
Delivering a 1:1, personalized customer experience isn’t easy, but if Amazon can do it, so can you. Find out what your retail brand can do to deliver an…
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Identity Resolution
Articles
Identity Resolution Enhances Omnichannel Retail
Empowering retail marketers with the ability to better understand their customers and engage them throughout the customer journey Perhaps more so than…
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