Featured
Driving Growth in the AI Era: The CMO’s New Playbook
Learn More
Marketers’ Top Priorities for 2025
We asked nearly 100 of the world’s top business and marketing leaders what they are prioritizing in 2025. This is what they said.
Learn More
AI-Powered Personalization: Shaping the Future of Marketing
AI-powered personalization is a key driver for growth. In this video, learn how Zeta empowers the world's top brands.
Learn More
How to Win in 2025 with AI, Personalization & Privacy
Marketing is moving faster than ever, driven by rapid advances in AI, growing demands for personalization, and new privacy expectations.
Learn More
Recent Posts
Content Types
All Content
Topics
CMO Strategy, Data and Identity (CDP), Zeta Updates
Industries
Travel and Hospitality
How Travel Brands Can Use CRM to Drive Direct Bookings and Enhance Guest Loyalty
Learn how travel brands can use a CRM and CDP to encourage direct bookings, and ultimately loyalty, from guests.
Learn More
Zeta Live 2024
September 26, 2024 Zeta Live 2024 Step inside the intelligence revolution with the AI-powered event of the year. This year’s theme — Unlocking the…
Learn More
Using Intelligence to Drive Customer Growth in Travel and Hospitality
If you feel like everyone is on vacation right now, you might be right. Despite macroeconomic instability and other financial headwinds, the travel…
Learn More
The Forrester Wave™: Email Marketing Service Providers, Q3 2024
Download the Report Now
Navigating Economic Divergence: Insights from the July 2024 Zeta Economic Index
The Zeta Economic Index (ZEI), a pioneering AI-powered economic barometer from Zeta Global, offers a comprehensive look into the US economy. By…
Learn More
The Personalization Paradox: Where Marketers Are Missing the Mark
By Yara Lutz, SVP, Customer Success. As customer expectations for personalized experiences continue to soar, brands are under pressure to deliver…
Learn More
Subscribe to Our Newsletter
Get fresh marketing insights delivered right to your inbox.
Beyond the Game: The Future of the Sports Business
About This Video The pace of change in sports is almost as fast as Usain Bolt. With sweeping new platforms, products, and technologies that are…
Learn More
Rising Above the Competition: How to Excel in a Crowded Market
With competition reaching unprecedented levels, businesses are vying for customer attention.
Learn More
How Consumers Are Approaching their Travel from Now to Labor Day
As temperatures rise, so does the likelihood of burnout, making this summer one of the busiest travel times of the year for Americans as they seek out…
Learn More
How a Customer Data Platform Improves Travel Experiences
When it comes to customer data platforms (CDP), the travel industry is one of the most innovative and fast-moving sectors. Many travel companies have…
Learn More
Top 8 CDP Use Cases for the Hospitality Industry
Hospitality is increasingly about understanding who your guests are and what they want—even when they aren’t at your properties. Many marketers in the…
Learn More
CMO Intentions 2024: Fueling Martech Innovation Through AI
Download the Study
