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Zeta Global
Articles
Setting the Record Straight on Zeta’s Data Collection and Accounting Processes
On November 13, 2024, a self-serving short-seller “report” was published in an attempt to discredit Zeta Global. This is our response.
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Case Studies Videos
Frontier Communications Exceeds New Customer Goals with Zeta
Meghan Wismer from Frontier Communications explains how Zeta improved their prospect email strategy and found new customers.
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Reports
Zeta Email Benchmark Report: Q3, 2024
The benchmark report presents an analysis of email marketing data, covering metrics such as sends, opens, clicks, and unsubscribes.
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melissa tatoris, zeta global talks holiday returns for retailers
Videos
Zeta NEXT: How to Mitigate Retail Returns this Holiday Season
Learn key strategies for retailers to mitigate returns this holiday season from retail expert, Melissa Tatoris.
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Videos
Zeta NEXT: Mastering Profitability in Retail
Learn about the top three strategies for retail marketers to balance top-of-line revenue with bottom-line profits.
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Articles
How Retail Marketers Can Leverage AI to Win Holiday 2024
Discover how AI can transform holiday retail marketing in 2024, from personalized pricing to churn prevention.
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Case Studies Videos
Pep Boys Chooses Zeta’s Integrated ESP and CDP to Solve CRM Challenges
Kelly Varano from PepBoys Automotive explains how Zeta’s integrated ESP and CDP solutions help them to create targeted customer journeys.
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Case Studies Videos
MillerKnoll Orchestrates Personalized Customer Journeys at Scale Using Zeta
Chessia McBride from MillerKnoll explains why they decided to consolidate seven email service providers and chose Zeta.
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Case Studies Videos
Simon Property Group Trades Legacy Tech for Zeta’s Modern Architecture
Patrick Flanagan from Simon Property Group discusses his past experience with legacy technology and current relationship with Zeta.
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Articles
Impactful Mobile Strategies for Holiday Retail Success
Discover essential mobile retail strategies for the holiday season, including geo-fencing, AI personalization, and AR.
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