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Articles
Better Together: Zeta and Merkle Elevate Customer Relationships Through Precision Marketing
Brands today face a major challenge: capturing the full customer experience across a growing number of marketing channels and mediums. It’s no small…
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Articles
Progress Over Perfection: Realizing Value Post-CDP Implementation
By Connor McCarthy, VP Customer Success Imagine a marketer’s paradise where customer profiles are not just accessible but pristine, accurate, and…
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Videos
Zeta Live 2024
September 26, 2024 Zeta Live 2024 Step inside the intelligence revolution with the AI-powered event of the year. This year’s theme — Unlocking the…
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Graphic: Media 2030 - Navigating the future of content & technology - Zeta Live 2024
Videos
Media 2030: Navigating the Future of Content & Technology
About this video The media landscape is undergoing unprecedented transformations driven by rapid advancements in technology and evolving consumer…
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Graphic: Customer strategy in the Age of AI
Videos
Personalized: Customer Strategy in the Age of AI
About this video Boston Consulting Group’s Mark Abraham alongside Zeta’s Chris Monberg and Neej Gore dive into the promises of personalization that a…
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Graphic: From Brand Guardian to Growth Catalyst - the changing role of the CMO - Zeta Live 2024
Videos
From Brand Guardian to Growth Catalyst: The Ever Changing Role of a CMO
About this video In today’s fast-paced business landscape, the role of the CMO is evolving from that of a traditional brand guardian to a strategic…
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Graphic: Embracing AI for a human-centric future - Zeta Live 2024
Videos
Quantum Leadership: Embracing AI for a Human-Centric Future
About this video In an era where AI is transforming every aspect of business, leadership must also evolve to harness its potential while ensuring a…
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Graphic: Unlocking growth - Zeta Live 2024
Videos
Unleashing Potential: Strategies for Unlocking Growth within an Ever-Changing World
About this video Join us for an insightful discussion around unlocking growth within the context of a rapidly changing industry. This engaging session…
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Videos
Leading Change: CEO Perspectives on Driving Business Transformation
About this video In today’s rapidly evolving business landscape, effective leadership is crucial for navigating and driving successful…
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Graphic: Redefining the CMO - Zeta Live 2024
Videos
Redefining the CMO: How AI is Revolutionizing Marketing Strategy 
About this video In the rapidly evolving marketing landscape, the role of the CMO is undergoing a transformation focused on business growth. This…
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