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Videos
Zeta NEXT: Mastering Profitability in Retail
Learn about the top three strategies for retail marketers to balance top-of-line revenue with bottom-line profits.
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Articles
How Retail Marketers Can Leverage AI to Win Holiday 2024
Discover how AI can transform holiday retail marketing in 2024, from personalized pricing to churn prevention.
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Case Studies Videos
Simon Property Group Trades Legacy Tech for Zeta’s Modern Architecture
Patrick Flanagan from Simon Property Group discusses his past experience with legacy technology and current relationship with Zeta.
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Articles
Impactful Mobile Strategies for Holiday Retail Success
Discover essential mobile retail strategies for the holiday season, including geo-fencing, AI personalization, and AR.
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Videos
Transform Campaigns with AI-Driven Personalization
With the Zeta Marketing Platform, creating and sending hyper-personalized email and cross-channel campaigns has never been easier.
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Zetavation October 2024
Articles
Unlock the Future of Your Mobile Marketing
With Zeta’s Intelligent Mobile solution, marketers can use AI to run personalized campaigns across SMS, MMS, push, and in-app.
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Articles
Why Cookieless Advertising Should Still be in Your Strategy
Are we being punked? After years of warnings and preparation, Google has decided not to get rid of third-party cookies after all. But that doesn’t mean…
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Articles
Why Zeta Dominates Marketing and Customer Engagement: A Spotlight in Snowflake’s Modern Marketing Data Stack 2025
Author: Emma Patterson, Director of Partner Marketing Snowflake released their third annual Modern Marketing Data Stack report spotlighting Marketing…
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Reports
From Strategy to Success: The Journey to Profitability in Retail
The retail industry is changing almost as fast as consumer behavior—which is to say, not fast enough. From rapidly advancing technology to market…
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Videos
Grow Your Business with Forecasting and Analytics
About this video Reporting is the backbone of successful marketing strategies. With the Zeta Marketing Platform, marketers can leverage data to enhance…
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