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Case Studies
Engaging Future Travelers through Data-Driven Personalization
The Hawaii Visitation and Convention Bureau (HVCB) used Zeta to offering visitors a more engaging and personalized experience.
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Articles
How Travel Brands Can Use CRM to Drive Direct Bookings and Enhance Guest Loyalty
Learn how travel brands can use a CRM and CDP to encourage direct bookings, and ultimately loyalty, from guests.
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Case Studies Videos
Tourism Ireland Delivers Next Best Action Content Based on Visitor Behavior
Discover how Tourism Ireland streamlined its email processes with Zeta, automating personalized content delivery based on visitor behavior.
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Forrester Wave
The Forrester Wave™: Email Marketing Service Providers, Q3 2024
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Reports
Zeta Email Benchmark Report: Q3, 2024
The benchmark report presents an analysis of email marketing data, covering metrics such as sends, opens, clicks, and unsubscribes.
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Zeta Live 2024 On Demand Videos - Graphic
Videos
Zeta Live 2024
September 26, 2024 Zeta Live 2024 Step inside the intelligence revolution with the AI-powered event of the year. This year’s theme — Unlocking the…
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Videos
Leading Change: CEO Perspectives on Driving Business Transformation
About this video In today’s rapidly evolving business landscape, effective leadership is crucial for navigating and driving successful…
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Graphic: Customer obsession 3.0 - Zeta Live 2024
Videos
Customer Obsession 3.0: The Future of Hyper-Personalized Marketing
About this video Join us as we uncover the future of customer obsession and discover how to stay ahead in a world where understanding and anticipating…
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Reports
Zeta Email Benchmark Report: Q2, 2024
The benchmark report presents an analysis of email marketing data, covering metrics such as sends, unique opens, unique clicks, unique unsubscribes, and…
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Reports
Zeta Email Benchmark Report: Q1, 2024
The benchmark report presents an analysis of email marketing data, covering metrics such as sends, unique opens, unique clicks, unique unsubscribes, and…
Learn More
Advanced Strategies for Mastering Abandoned Carts Blog Post Graphic
Articles
Mastering Cart Abandonment: Advanced Strategies to Accelerate Conversions and Enhance Customer Experience
By Jill Redo, VP Customer Experience Strategy. One of the biggest pain points for brands across industries remains cart abandonment. Whether mid-sized…
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CMO Intentions 2024: Fueling Martech Innovation Through AI
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