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Case Studies Videos
Global Medical Response Amplifies Future Growth with Zeta Through Renewals and New Business
About this video Pam Cowan, National Marketing Director for Global Medical Response, explains how the company’s partnership with Zeta has been…
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Case Studies
How Renault Poland Created an Action Plan for the Looming Era of Post-Cookie Advertising
Renault Poland increased their readiness for the post-cookie advertising environment. The Results The collaboration between Zeta technology, Media &…
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Articles
How Women (and Taylor Swift) Are Changing the Big Game for the Better
The NFL Super Bowl LVIII is shaping up to be a historic event at the intersection of sportsmanship and cultural evolution. Set in Las Vegas at the…
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Articles
Precision, Personalization, and Predictive Power
As digital marketing continues to evolve at a breakneck pace, brands are saddled with delivering more tailored customer experiences than ever, but with…
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Articles
The Impact of AI on Digital Content and Streaming Platforms
How AI Data is Transforming Online Advertising for Streaming Platforms The union of AI and streaming platforms is fundamentally changing how…
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Videos
Padilla Values Unique Insights Only Zeta Can Provide
About This Video Padilla partners with Zeta to serve their clients in the digital space, specifically digital display, video, and email. Zeta helps…
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Jean-Phillipe from Kia Germany
Case Studies Videos
Kia Germany Partners with Zeta to Deliver Higher Quality Leads and Engagement
About This Video Jean-Phillipe Pottier is the Manager of Digital Platform for Kia Germany. His team partnered with Zeta Global to address their urgent…
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Articles
How Media Companies Are Approaching Addressable TV
Connected TV (CTV), addressable TV, over-the-top video (OTT)—whatever you call it, people have changed how they consume media. And advertisers have…
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Videos
Beyond the Game: The Future of the Sports Business
About This Video The pace of change in sports is almost as fast as Usain Bolt. With sweeping new platforms, products, and technologies that are…
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Videos
The Impact of AI on Digital Content & Streaming Platforms
About This Video Welcome to a world where AI does not just read, injest and learn from content, but creates it for each individual across every…
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