As more customers become digitally connected consumers, an omnichannel strategy is an essential way to bridge the gap between offline and online retail.

Looking for ways to decrease cart abandonment on your site? Learn how website personalization can help in our latest blog.

Want to learn how to increase ecommerce customer retention? Here are 9 helpful tips every marketer should follow.

Zeta Marketing | Need tips to increase ecommerce conversion rates this holiday season? Here are 4 helpful things every marketer should do.

Want to learn how to better connect with your customers? Here are 4 helpful tips on building a positive customer experience online.

Looking for email marketing tips for the holidays? Here are 5 “must-dos” every email marketer should follow.

With the holidays almost here, marketers are busy finalizing campaign strategies and budgets to get the best results possible for their brands. To help…

Holiday retail sales have grown by an average of 3.25% year over year (YoY) for the last 20 years. In fact, the only year in the last two decades where…

With Black Friday approximately six weeks away, now is an ideal time to figure out how to activate customer data for the holiday season. If you properly…

Media: Using Email to Increase Readership Learn how Zeta helped one of America’s most recognized media outlets increase it’s readership using…