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Driving Growth in the AI Era: The CMO’s New Playbook
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Marketers’ Top Priorities for 2025
We asked nearly 100 of the world’s top business and marketing leaders what they are prioritizing in 2025. This is what they said.
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AI-Powered Personalization: Shaping the Future of Marketing
AI-powered personalization is a key driver for growth. In this video, learn how Zeta empowers the world's top brands.
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How to Win in 2025 with AI, Personalization & Privacy
Marketing is moving faster than ever, driven by rapid advances in AI, growing demands for personalization, and new privacy expectations.
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CMO Strategy, Data and Identity (CDP), Programmatic (DSP), Zeta Updates
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Data Responsibility
Find resources to help you navigate the complexities of maintaining data integrity and consumer privacy.
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Holiday 2024 Shopping Insights: Black Friday and Cyber Monday Trends Shaping Retail
Uncover key Holiday 2024 shopping trends from Cyber Week, including record-breaking online sales, the rise of BNPL, and mobile dominance.
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Zeta NEXT: The Secret Recipe for Acquiring New Credit Card Customers
Watch as Dan Glassman from Bread Financial outlines his secret recipe for acquiring new credit card consumers.
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How Zeta Global Protects Your Privacy and Manages Data Responsibly
Zeta upholds rigorous standards for data privacy and considers these requirements a cornerstone of accountability and trust.
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Inside Zeta’s AI-Powered Marketing Platform
Watch as Zeta unveils their AI-powered marketing platform at Advertising Week NYC, highlighting its integration with Snowflake to drive personalization.
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Reflecting on Architecture Summit 2024: Shaping the Future of Zeta’s Data Strategy
We reflect on outcomes from Zeta’s first ever data architecture summit and offer advice on making your own summit a success.
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Industry Recognitions: Zeta Global for Multichannel Marketing
Zeta is on the rise in three recent analyst evaluations for multichannel marketing. Learn more.
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Publicis Partners with Zeta to Drive Better Strategic Outcomes for Clients
Sonali Gulati, VP and Group Media Director at Publicis, leverages a full-service partnership with Zeta to enhance programmatic marketing.
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Setting the Record Straight on Zeta’s Data Collection and Accounting Processes
On November 13, 2024, a self-serving short-seller “report” was published in an attempt to discredit Zeta Global. This is our response.
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Pinterest Maximizes Budget, Performance, and Efficiency with Zeta Activation
About this video Sunny Nguyen, Head of Brand Media at Pinterest, highlights the importance of collaboration with the Zeta team, which feels like an…
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