Marketing leaders face a pivotal moment as AI transforms their role from brand stewards to growth drivers. Learn about the new playbook for CMOs.

The retail industry is changing almost as fast as consumer behavior—which is to say, not fast enough. From rapidly advancing technology to market…

For retail marketers, the holiday shopping season starts long before the turkey gets carved (and the pumpkin, for that matter). There are critical…

When approaching customer lifetime value (CLV), marketers often only measure it in the short or near term rather than focusing on the road ahead. Though…

Today’s CMOs are really today's Chief Growth Officers. It falls on them to figure out how AI can boost productivity and performance. They're tasked with…

For years artificial intelligence has been heralded as the next big thing in marketing. And yet up to this point, Al hasn’t altered a marketer’s…

Believe it or not, most companies have 10 or more technologies in their marketing stack today. Yet more than half of those companies believe their…

For years artificial intelligence has been heralded as the next big thing in marketing. And yet up to this point, Al hasn’t altered a marketer’s…

Whitepaper How to Recognize & Reduce Tech Debt When most companies think of debt, they’re solely thinking of their bottom line. But there’s another…