Featured
Driving Growth in the AI Era: The CMO’s New Playbook
Learn More
Marketers’ Top Priorities for 2025
We asked nearly 100 of the world’s top business and marketing leaders what they are prioritizing in 2025. This is what they said.
Learn More
AI-Powered Personalization: Shaping the Future of Marketing
AI-powered personalization is a key driver for growth. In this video, learn how Zeta empowers the world's top brands.
Learn More
How to Win in 2025 with AI, Personalization & Privacy
Marketing is moving faster than ever, driven by rapid advances in AI, growing demands for personalization, and new privacy expectations.
Learn More
Recent Posts
Content Types
All Content
Topics
All
Industries
Financial Services and Insurance (FSI), Healthcare, Media and Entertainment, Retail
How Netflix’s Ads Announcement Could Change the CTV Landscape
Netflix has been in the news a lot over the past few days, but not for the same reasons in recent memory when subscriptions and viewing hours soared…
Learn More
Zeta Pulse on Today’s Consumer: Travel, Retail, Work, and More
It’s been two years since COVID-19 has impacted the world, affecting the larger economy and how people work, travel, and shop. Check out the latest Zeta…
Learn More
Zeta Marketing Platform Achieves Record Activity During Thanksgiving Week
During Thanksgiving Week, including Black Friday and Cyber Monday, the Zeta Marketing Platform (ZMP) delivered record activity, reaching 74% of the US…
Learn More
Unwrapping the Biggest Holiday Retail Trends of 2021
From early shopping events to shop-in-shops and everything in between...these are the holiday retail trends you can't ignore this season.
Learn More
Health Insurance in the COVID Era
Here's how consumers are trending as it relates to health insurance.
Learn More
How Retailers and Marketers Can Win the 2021 Holidays
Insights, Predictions, and Big Bets for the
2021 Holiday Retail Season
Learn More
5 Tips for Back to School Marketing
Key advice from Zeta on how retail marketers can make the most of this back to school season.
Learn More
The Ultimate Back to School Marketing Checklist
A checklist to help retail marketers ensure their back to school campaigns are as powerful as possible.
Learn More
Back to School Marketing 2021: A Guide for the Retail Industry
Can't-miss retail trends and predictions for the 2021 shopping season.
Learn More
American Interest in the Olympics Hits a Low
Americans aren't "all-in" on the 2021 Tokyo Olympics. Zeta did some deep research to find out why.
Learn More
