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Media’s Uncharted Path Ahead
About This Video AI is transforming media and advertising in a way that rivals the dawn of the dot com era. Join CEOs from the world’s largest…
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Videos
The State of the Media & Entertainment Industries
About This Video In recent years, we’ve seen a significant shift in how consumers access content, from traditional linear TV to streaming platforms,…
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Case Studies
How Polkomtel Enhanced Contact Center Efficiency to Boost Close Rate by 200%
Increasing inbound leads as well as customer satisfaction with better use of customer data.
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Articles
Rising Above the Competition: How to Excel in a Crowded Market
With competition reaching unprecedented levels, businesses are vying for customer attention.
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Case Studies
How Toyota Increased Conversion Rates by 360% with Individualized Omnichannel Engagement
Helping one of the world's most well-recognized automotive brands take their omnichannel engagement to the next level.
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Case Studies
How Samsung Leveraged Intent-Based Segmentation to Increase ROAS by 33%
See how Zeta made it easier for Samsung to reach in-market customers, thereby boosting ROAS
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Case Studies
How Carousel Games Leveraged AI-Based Audiences to Lower Costs and Increase Conversions by 65%
Increasing conversions while lowering costs in a highly competitive marketplace.
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Case Studies
How Mitsubishi Motors Increased Sales by 18% with Omnichannel Engagement
See how Zeta helped Mitsubishi reach highly-motivated, in-market car-buyers no matter where they ventured online.
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Articles
How Consumers Are Approaching their Travel from Now to Labor Day
As temperatures rise, so does the likelihood of burnout, making this summer one of the busiest travel times of the year for Americans as they seek out…
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Articles
What is Connected TV (CTV) Advertising?
In this digital age, television is no longer what it used to be. The introduction of streaming services has ushered in a new era of television…
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