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Driving Growth in the AI Era: The CMO’s New Playbook
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Marketers’ Top Priorities for 2025
We asked nearly 100 of the world’s top business and marketing leaders what they are prioritizing in 2025. This is what they said.
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AI-Powered Personalization: Shaping the Future of Marketing
AI-powered personalization is a key driver for growth. In this video, learn how Zeta empowers the world's top brands.
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How to Win in 2025 with AI, Personalization & Privacy
Marketing is moving faster than ever, driven by rapid advances in AI, growing demands for personalization, and new privacy expectations.
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CMO Strategy, Zeta Updates
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Healthcare, Retail, Telecommunications
Customer Obsession 3.0: The Future of Hyper-Personalized Marketing
About this video Join us as we uncover the future of customer obsession and discover how to stay ahead in a world where understanding and anticipating…
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Turning Promise into Payoff: Making AI Actionable for Marketers
About this video Unlock the full potential of AI in marketing as panelists dive into practical strategies for translating AI’s promises into…
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Empowering Women in Retail: High Tea and High Impact at The Palace
Hosted by Zeta, Snowflake, and Merkle, Retail Women in Data High Tea at The Palace was a distinguished afternoon celebrating the power of women in…
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2024 Holiday Shopping Trends Report
For retail marketers, the holiday shopping season starts long before the turkey gets carved (and the pumpkin, for that matter). There are critical…
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Navigating Economic Divergence: Insights from the July 2024 Zeta Economic Index
The Zeta Economic Index (ZEI), a pioneering AI-powered economic barometer from Zeta Global, offers a comprehensive look into the US economy. By…
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Redefining Omnichannel Strategies Through AI and Unified Intelligence
About this video There’s strength in numbers, especially if that number is One Zeta. Hear from Winnie Shen, SVP Data Cloud, Zeta Global as she and…
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Empowering Retail Marketers with AI: The Zeta Advantage
The world of retail is on the brink of transformative change. With AI set to grow into a $24 billion market by 2028, it’s becoming a key tool for…
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eBay Seeks Operational Excellence and Consistency with Zeta Partnership
About This Video We sit down with Rob Gornal, Senior Director of CRM as he talks about eBay’s partnership with Zeta Global. Zeta has played an…
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Reduce Your Return Rate This Holiday Season
The holiday season: a time of twinkling lights, festive cheer, and… soaring retail returns. The holidays are a crucial time for retailers, filled with…
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Hype Check: What Marketers Really Want to Know About Generative AI
About This Webinar Generative AI has produced a lot of hype, but has the hype translated into application among marketing leaders and practitioners?…
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