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Driving Growth in the AI Era: The CMO’s New Playbook
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Marketers’ Top Priorities for 2025
We asked nearly 100 of the world’s top business and marketing leaders what they are prioritizing in 2025. This is what they said.
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AI-Powered Personalization: Shaping the Future of Marketing
AI-powered personalization is a key driver for growth. In this video, learn how Zeta empowers the world's top brands.
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How to Win in 2025 with AI, Personalization & Privacy
Marketing is moving faster than ever, driven by rapid advances in AI, growing demands for personalization, and new privacy expectations.
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Omnichannel Marketing
2022 Holiday Retail Trends
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4 Commandments for Marketers in Times of Inflation
Inflation is impacting nearly every person and business in the world. As the cost of goods and services increases, so does the importance of working…
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7 Pivotal Back-to-School Shopping Trends for 2022
More three-ring binders and number two pencils on the shelves can only mean one thing: it’s back-to-school shopping season. This time of year tends to…
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Zeta Pulse on Today’s Consumer: Travel, Retail, Work, and More
It’s been two years since COVID-19 has impacted the world, affecting the larger economy and how people work, travel, and shop. Check out the latest Zeta…
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How Retailers and Marketers Can Win the 2021 Holidays
Insights, Predictions, and Big Bets for the
2021 Holiday Retail Season
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5 Tips for Back to School Marketing
Key advice from Zeta on how retail marketers can make the most of this back to school season.
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The Ultimate Back to School Marketing Checklist
A checklist to help retail marketers ensure their back to school campaigns are as powerful as possible.
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Back to School Marketing 2021: A Guide for the Retail Industry
Can't-miss retail trends and predictions for the 2021 shopping season.
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How Retailers and Marketers Can Win the 2021 Holidays
Insights, Predictions, and Big Bets for the 2021 Holiday Retail Season Authored By: Melissa Tatoris, Vice President of Retail Monica Daniels, Content…
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5 Back to School Marketing Ideas for Retailers
Consider these 5 critical back to school marketing ideas as you prepare your 2021 strategy.
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