Featured
Driving Growth in the AI Era: The CMO’s New Playbook
Learn More
Marketers’ Top Priorities for 2025
We asked nearly 100 of the world’s top business and marketing leaders what they are prioritizing in 2025. This is what they said.
Learn More
AI-Powered Personalization: Shaping the Future of Marketing
AI-powered personalization is a key driver for growth. In this video, learn how Zeta empowers the world's top brands.
Learn More
How to Win in 2025 with AI, Personalization & Privacy
Marketing is moving faster than ever, driven by rapid advances in AI, growing demands for personalization, and new privacy expectations.
Learn More
Recent Posts
Content Types
All Content
Topics
All
Industries
Advertising, Consumer Packaged Goods (CPG), Healthcare, Retail, Telecommunications
Video Testimonial: eBay
About This Video eBay Director Sylke Maringer sits down with Zeta Global to discuss how Zeta Global was able to help the company scale their email…
Learn More
Zeta Live: 5 Key Trends Shaping Marketing in 2023
From the current state of our world to the rapidly changing digital landscape, and even a sit down with Deepak Chopra, here's Zeta Live 2022.
Learn More
Winning Holiday Customers From Black Friday Through the End of the Year
While still the biggest shopping time of the year, Black Friday doesn’t hold all of the weight that it used to. In fact, over 50% respondents in Zeta’s…
Learn More
2022 Holiday Retail Trends
Learn More
4 Commandments for Marketers in Times of Inflation
Inflation is impacting nearly every person and business in the world. As the cost of goods and services increases, so does the importance of working…
Learn More
7 Pivotal Back-to-School Shopping Trends for 2022
More three-ring binders and number two pencils on the shelves can only mean one thing: it’s back-to-school shopping season. This time of year tends to…
Learn More
10 Best Email Marketing Automation Campaigns
When it comes to return on investment, email leads the pack with an estimated ROI of 36:1. While there’s no better place to spend your marketing…
Learn More
Zeta Pulse on Today’s Consumer: Travel, Retail, Work, and More
It’s been two years since COVID-19 has impacted the world, affecting the larger economy and how people work, travel, and shop. Check out the latest Zeta…
Learn More
Zeta Marketing Platform Achieves Record Activity During Thanksgiving Week
During Thanksgiving Week, including Black Friday and Cyber Monday, the Zeta Marketing Platform (ZMP) delivered record activity, reaching 74% of the US…
Learn More
Unwrapping the Biggest Holiday Retail Trends of 2021
From early shopping events to shop-in-shops and everything in between...these are the holiday retail trends you can't ignore this season.
Learn More
