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Articles
How Travel Brands Can Use CRM to Drive Direct Bookings and Enhance Guest Loyalty
Learn how travel brands can use a CRM and CDP to encourage direct bookings, and ultimately loyalty, from guests.
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Articles
January Marketing Strategies: Turn No Man’s Land into a Golden Opportunity
Discover how marketers can turn January into an opportunity with customer-focused campaigns to boost engagement and foster community.
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Videos
Zeta NEXT: Top Travel Marketing Trends for 2025
Watch as Steph D’Sa, VP of strategic consulting, shares how travel and hospitality marketers can prepare for the top travel trends for 2025.
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Forrester Wave
The Forrester Wave™: Email Marketing Service Providers, Q3 2024
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Case Studies Videos
Publicis Partners with Zeta to Drive Better Strategic Outcomes for Clients
Sonali Gulati, VP and Group Media Director at Publicis, leverages a full-service partnership with Zeta to enhance programmatic marketing.
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Case Studies Videos
Pinterest Maximizes Budget, Performance, and Efficiency with Zeta Activation
About this video Sunny Nguyen, Head of Brand Media at Pinterest, highlights the importance of collaboration with the Zeta team, which feels like an…
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Videos
Zeta Live 2024
September 26, 2024 Zeta Live 2024 Step inside the intelligence revolution with the AI-powered event of the year. This year’s theme — Unlocking the…
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Graphic: Media 2030 - Navigating the future of content & technology - Zeta Live 2024
Videos
Media 2030: Navigating the Future of Content & Technology
About this video The media landscape is undergoing unprecedented transformations driven by rapid advancements in technology and evolving consumer…
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Graphic: The future of brand influencers and brand advocacy - Zeta Live 2024
Videos
The Future of Brand Influencers & Brand Advocacy
About this video Explore the transformative impact of AI on influencer marketing in this engaging session. Some of today’s hottest influencers will…
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Videos
Leading Change: CEO Perspectives on Driving Business Transformation
About this video In today’s rapidly evolving business landscape, effective leadership is crucial for navigating and driving successful…
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Graphic: AI and premium content - Zeta Live 2024
Videos
AI and Premium Content: Navigating Disruption and Opportunity
About this video Explore the evolving dynamics of the dual role of AI in the content landscape—whether it serves as a transformative force that…
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CMO Intentions 2024: Fueling Martech Innovation Through AI
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