Featured
Driving Growth in the AI Era: The CMO’s New Playbook
Learn More
Marketers’ Top Priorities for 2025
We asked nearly 100 of the world’s top business and marketing leaders what they are prioritizing in 2025. This is what they said.
Learn More
AI-Powered Personalization: Shaping the Future of Marketing
AI-powered personalization is a key driver for growth. In this video, learn how Zeta empowers the world's top brands.
Learn More
How to Win in 2025 with AI, Personalization & Privacy
Marketing is moving faster than ever, driven by rapid advances in AI, growing demands for personalization, and new privacy expectations.
Learn More
Recent Posts
Content Types
All Content
Topics
CMO Strategy
Industries
Healthcare, Retail, Travel and Hospitality
Turning Promise into Payoff: Making AI Actionable for Marketers
About this video Unlock the full potential of AI in marketing as panelists dive into practical strategies for translating AI’s promises into…
Learn More
2024 Holiday Shopping Trends Report
For retail marketers, the holiday shopping season starts long before the turkey gets carved (and the pumpkin, for that matter). There are critical…
Learn More
The Personalization Paradox: Where Marketers Are Missing the Mark
By Yara Lutz, SVP, Customer Success. As customer expectations for personalized experiences continue to soar, brands are under pressure to deliver…
Learn More
Redefining Omnichannel Strategies Through AI and Unified Intelligence
About this video There’s strength in numbers, especially if that number is One Zeta. Hear from Winnie Shen, SVP Data Cloud, Zeta Global as she and…
Learn More
eBay Seeks Operational Excellence and Consistency with Zeta Partnership
About This Video We sit down with Rob Gornal, Senior Director of CRM as he talks about eBay’s partnership with Zeta Global. Zeta has played an…
Learn More
Reduce Your Return Rate This Holiday Season
The holiday season: a time of twinkling lights, festive cheer, and… soaring retail returns. The holidays are a crucial time for retailers, filled with…
Learn More
Hype Check: What Marketers Really Want to Know About Generative AI
About This Webinar Generative AI has produced a lot of hype, but has the hype translated into application among marketing leaders and practitioners?…
Learn More
Holiday Marketing 2023: Insights and Strategies for Success
The holiday season is almost upon us, and for retailers, it’s the time to shine. In 2023, understanding consumer attitudes and making smart decisions…
Learn More
Why Brands Need to Care About Sustainability and ReCommerce
With an overwhelming 82% of shoppers calling for brands to adopt sustainable and people-centric practices, it is imperative for retailers to…
Learn More
Beyond the Game: The Future of the Sports Business
About This Video The pace of change in sports is almost as fast as Usain Bolt. With sweeping new platforms, products, and technologies that are…
Learn More
