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Case Studies Videos
Pinterest Maximizes Budget, Performance, and Efficiency with Zeta Activation
About this video Sunny Nguyen, Head of Brand Media at Pinterest, highlights the importance of collaboration with the Zeta team, which feels like an…
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Articles
How Retail Marketers Can Leverage AI to Win Holiday 2024
Discover how AI can transform holiday retail marketing in 2024, from personalized pricing to churn prevention.
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Articles
Why Every Business Needs an AI Policy: A Blueprint for Success and Compliance
As AI use surges across businesses, creating an AI policy is essential. This roadmap will help you get started.
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Reports
Imagination Meets Insight: Build Better Campaigns with Designers and AI
We asked Zeta’s experts in creative, strategy, and retail to identify their favorite email campaigns from 2024 and why.
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title picture of speaker smiling with title on page: The Next Evolution in Email Marketing
Videos
Intelligence-Powered: The Next Evolution in Email Marketing
Learn how GenAI is empowering marketers to evolve email strategy and move from personalization to individualization.
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Articles
Why Cookieless Advertising Should Still be in Your Strategy
Are we being punked? After years of warnings and preparation, Google has decided not to get rid of third-party cookies after all. But that doesn’t mean…
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Articles
Why Zeta Dominates Marketing and Customer Engagement: A Spotlight in Snowflake’s Modern Marketing Data Stack 2025
Author: Emma Patterson, Director of Partner Marketing Snowflake released their third annual Modern Marketing Data Stack report spotlighting Marketing…
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Articles
Better Together: Zeta and Merkle Elevate Customer Relationships Through Precision Marketing
Brands today face a major challenge: capturing the full customer experience across a growing number of marketing channels and mediums. It’s no small…
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Articles
Progress Over Perfection: Realizing Value Post-CDP Implementation
By Connor McCarthy, VP Customer Success Imagine a marketer’s paradise where customer profiles are not just accessible but pristine, accurate, and…
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Videos
Zeta Live 2024
September 26, 2024 Zeta Live 2024 Step inside the intelligence revolution with the AI-powered event of the year. This year’s theme — Unlocking the…
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