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Case Studies Videos
Pinterest Maximizes Budget, Performance, and Efficiency with Zeta Activation
About this video Sunny Nguyen, Head of Brand Media at Pinterest, highlights the importance of collaboration with the Zeta team, which feels like an…
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Videos
Zeta Live 2024
September 26, 2024 Zeta Live 2024 Step inside the intelligence revolution with the AI-powered event of the year. This year’s theme — Unlocking the…
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Videos
Quantum Wellness: A Journey into Meditation and the Body with Deepak Chopra and Poonacha Machaiah
About this video Join Deepak Chopra for an enlightening exploration of the intersection between meditation and the quantum body in this unique…
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Forrester Wave
The Forrester Wave™: Email Marketing Service Providers, Q3 2024
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Graphic: AI and premium content - Zeta Live 2024
Videos
AI and Premium Content: Navigating Disruption and Opportunity
About this video Explore the evolving dynamics of the dual role of AI in the content landscape—whether it serves as a transformative force that…
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Graphic: Unlocking effective healthcare marketing strategies - Zeta Live 2024
Videos
A Prescription for Precision: Unlocking Effective Healthcare Marketing Strategies
About this video In the evolving landscape of healthcare marketing, precision is more critical than ever. This session will explore innovative…
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Articles
Using Intelligence to Drive Customer Growth in Travel and Hospitality
If you feel like everyone is on vacation right now, you might be right. Despite macroeconomic instability and other financial headwinds, the travel…
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Articles
Navigating Economic Divergence: Insights from the July 2024 Zeta Economic Index
The Zeta Economic Index (ZEI), a pioneering AI-powered economic barometer from Zeta Global, offers a comprehensive look into the US economy. By…
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Articles
The Impact of AI on Digital Content and Streaming Platforms
How AI Data is Transforming Online Advertising for Streaming Platforms The union of AI and streaming platforms is fundamentally changing how…
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Case Studies
How Samsung Leveraged Intent-Based Segmentation to Increase ROAS by 33%
See how Zeta made it easier for Samsung to reach in-market customers, thereby boosting ROAS
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Articles
Today’s Traveler: Marketing with Agility to a Moving Target (Brandweek Session Recap)
Learn how brands are successfully connecting with today’s consumer while planning for the expected travel resurgence in 2022 and beyond in Zeta's recent…
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CMO Intentions 2024: Fueling Martech Innovation Through AI
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