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Driving Growth in the AI Era: The CMO’s New Playbook
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Marketers’ Top Priorities for 2025
We asked nearly 100 of the world’s top business and marketing leaders what they are prioritizing in 2025. This is what they said.
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AI-Powered Personalization: Shaping the Future of Marketing
AI-powered personalization is a key driver for growth. In this video, learn how Zeta empowers the world's top brands.
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How to Win in 2025 with AI, Personalization & Privacy
Marketing is moving faster than ever, driven by rapid advances in AI, growing demands for personalization, and new privacy expectations.
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Email Marketing (ESP)
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Automotive, Healthcare, Retail, Telecommunications
“Intuitive and Accessible” Makes Zeta a Perfect Fit for Haggar Clothing
About This Video Jacklyn Alston, Digital Marketing Manager for Haggar Clothing, explains why the Zeta Marketing Platform’s intuitive campaign-building…
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How Replenishment Email Campaigns Increase Customer Engagement
It’s no secret that it costs less to retain an existing customer than to find a new one. In fact, according to Bain & Company, increasing customer…
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How Hibbett Sports Unlocked 1:1 Individualization and Decreased Campaign Creation Time by 50%
How Hibbett Unlocked 1:1 Individualization and Decreased Campaign Creation Time by 50% Hibbett, headquartered in Birmingham, Alabama, is a leading…
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10 Must-Have Email E-Comm Marketing Campaigns
Email marketing is one of the most effective ecommerce tools at your disposal. It allows you to directly connect with customers and drive traffic back…
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Video Testimonial: Haggar
About This Video Ryan McAfee, VP of Digital at Haggar, discusses that while the technology at Zeta Global is world class, what he really loves is how…
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10 Best Email Marketing Automation Campaigns
When it comes to return on investment, email leads the pack with an estimated ROI of 36:1. While there’s no better place to spend your marketing…
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7 Summer Marketing Campaigns
Don't start summer with a stale marketing campaign. Maximize your creativity and do something original like the campaigns below!
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9 Ways Marketers Can Increase Ecommerce Customer Retention
Want to learn how to increase ecommerce customer retention? Here are 9 helpful tips every marketer should follow.
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4 Ways to Increase eCommerce Conversion Rates This Holiday Season
Zeta Marketing | Need tips to increase ecommerce conversion rates this holiday season? Here are 4 helpful things every marketer should do.
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5 Email Marketing Tips for the Holidays
Looking for email marketing tips for the holidays? Here are 5 “must-dos” every email marketer should follow.
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