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Case Studies Videos
Redefining Omnichannel Strategies Through AI and Unified Intelligence
About this video There’s strength in numbers, especially if that number is One Zeta. Hear from Winnie Shen, SVP Data Cloud, Zeta Global as she and…
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Reports
Future Customer Journeys
Despite significant advancements in data analytics and customer experience (CX) tools, many teams continue to encounter obstacles in leveraging data…
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Articles
Empowering Retail Marketers with AI: The Zeta Advantage
The world of retail is on the brink of transformative change. With AI set to grow into a $24 billion market by 2028, it’s becoming a key tool for…
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Videos
Hype Check: What Marketers Really Want to Know About Generative AI
About This Webinar Generative AI has produced a lot of hype, but has the hype translated into application among marketing leaders and practitioners?…
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Videos
Know Your Customer: How Intelligence Drives Growth in Retail
About This Video If retailers have learned anything in the past few years, it’s the importance of remaining resilient throughout economic uncertainty,…
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Articles
Using Intelligence to Drive Customer Growth in Retail
Retailers are under siege. COVID-19 hangover, supply chain issues, labor shortages, rising labor costs, inflation, economic uncertainty; the list goes…
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Case Studies
How Hibbett Sports Unlocked 1:1 Individualization and Decreased Campaign Creation Time by 50%
How Hibbett Unlocked 1:1 Individualization and Decreased Campaign Creation Time by 50% Hibbett, headquartered in Birmingham, Alabama, is a leading…
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