Resource Center | Zeta Global

One Platform

One Platform

The Zeta Marketing Platform is a cloud-based system with the tools to help you acquire, grow, and retain customers more efficiently, powered by intelligence (proprietary data and AI).

Explore the Zeta Marketing Platform

Watch this series of videos highlighting key capabilities and benefits.

Who We Help

Who We Help

We partner with thousands of brands, agencies, and publishers around the world with one mission in mind: accelerate brand growth.

The Journey to Profitability in Retail

Learn strategies for enhancing profitability and sustaining growth.

Why Zeta?

Why Zeta

Zeta is more than just a platform. We pride ourselves on being a true partner to brands, offering groundbreaking technology and proven solutions. Learn what separates us from the pack.

Driving Growth in the AI Era

The CMO’s new playbook transforming marketing into a growth engine.

About

About

Zeta Global is the AI-powered marketing cloud that leverages proprietary AI and trillions of consumer signals to make it easier to acquire, grow, and retain customers more efficiently.

About Us

Our People Are the Pulse of Zeta

Join our culture committed to building innovators and future leaders.

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Driving Growth in the AI Era: The CMO’s New Playbook

a photo of people around a computer - marketers' top priorities for 2025

Marketers’ Top Priorities for 2025

We asked nearly 100 of the world’s top business and marketing leaders what they are prioritizing in 2025. This is what they said.

Steven Gerber, COO and President at Zeta Global, talks about AI-powered personalization

AI-Powered Personalization: Shaping the Future of Marketing

AI-powered personalization is a key driver for growth. In this video, learn how Zeta empowers the world's top brands.

Illustration of a futuristic digital interface highlighting AI, personalization, and privacy themes for 2025 strategies from Zeta Global.

How to Win in 2025 with AI, Personalization & Privacy

Marketing is moving faster than ever, driven by rapid advances in AI, growing demands for personalization, and new privacy expectations.

Recent Posts

All Content

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Advertising, Media and Entertainment

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Publicis Partners with Zeta to Drive Better Strategic Outcomes for Clients

Sonali Gulati, VP and Group Media Director at Publicis, leverages a full-service partnership with Zeta to enhance programmatic marketing.

Zeta Email Benchmark Report: Q3, 2024

The benchmark report presents an analysis of email marketing data, covering metrics such as sends, opens, clicks, and unsubscribes.

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Pinterest Maximizes Budget, Performance, and Efficiency with Zeta Activation

About this video Sunny Nguyen, Head of Brand Media at Pinterest, highlights the importance of collaboration with the Zeta team, which feels like an…

Forrester Wave

The Forrester Wave™: Email Marketing Service Providers, Q3 2024

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Zeta Live 2024 On Demand Videos - Graphic

September 26, 2024 Zeta Live 2024 Step inside the intelligence revolution with the AI-powered event of the year. This year’s theme — Unlocking the…

Graphic: Media 2030 - Navigating the future of content & technology - Zeta Live 2024

Media 2030: Navigating the Future of Content & Technology

About this video The media landscape is undergoing unprecedented transformations driven by rapid advancements in technology and evolving consumer…

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Graphic: I Curse you with Joy featuring Tiffany Haddish - Zeta Live 2024

“I Curse You with Joy” featuring Tiffany Haddish

About this video Join comedian and actress, Tiffany Haddish, as she shares her unique journey of resilience, humor, and triumph. Known for her…

Graphic: Ai-powered slam dunk - the business of Shaq - Zeta Live 2024

AI-Powered Slam Dunk: The Business of Shaq

About this video Join Zeta Global CEO, David Steinberg, and Shaquille O’Neal in a session that is larger than life – with interactive AI slam dunks…

The Future of Brand Influencers & Brand Advocacy

About this video Explore the transformative impact of AI on influencer marketing in this engaging session. Some of today’s hottest influencers will…

Graphic: Unlocking growth - Zeta Live 2024

Unleashing Potential: Strategies for Unlocking Growth within an Ever-Changing World

About this video Join us for an insightful discussion around unlocking growth within the context of a rapidly changing industry. This engaging session…

Graphic: CEO perspectives on driving business transformation

Leading Change: CEO Perspectives on Driving Business Transformation

About this video In today’s rapidly evolving business landscape, effective leadership is crucial for navigating and driving successful…

CMO Intentions 2024: Fueling Martech Innovation Through AI

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