When it comes to return on investment, email leads the pack with an estimated ROI of 36:1. While there’s no better place to spend your marketing…

Netflix has been in the news a lot over the past few days, but not for the same reasons in recent memory when subscriptions and viewing hours soared…

It’s been two years since COVID-19 has impacted the world, affecting the larger economy and how people work, travel, and shop. Check out the latest Zeta…

Learn how brands are successfully connecting with today’s consumer while planning for the expected travel resurgence in 2022 and beyond in Zeta's recent…

See how consumers are shifting gears with car buying heading into the final stretch of 2021.

Americans aren't "all-in" on the 2021 Tokyo Olympics. Zeta did some deep research to find out why.

Vaccine distribution is rolling, but many American's remain hesitant to travel. As we approach the busy summer travel season, will the current trends hold?

Looking for ways to decrease cart abandonment on your site? Learn how website personalization can help in our latest blog.

Media: Using Email to Increase Readership Learn how Zeta helped one of America’s most recognized media outlets increase it’s readership using…

In the eyes of travel professionals, 2020 can’t come to an end soon enough. Borders are shut, flights are cut, airlines are filing for bankruptcy,…