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Case Studies
How Toyota Increased Conversion Rates by 360% with Individualized Omnichannel Engagement
Helping one of the world's most well-recognized automotive brands take their omnichannel engagement to the next level.
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Case Studies
How Carousel Games Leveraged AI-Based Audiences to Lower Costs and Increase Conversions by 65%
Increasing conversions while lowering costs in a highly competitive marketplace.
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Case Studies
How Mitsubishi Motors Increased Sales by 18% with Omnichannel Engagement
See how Zeta helped Mitsubishi reach highly-motivated, in-market car-buyers no matter where they ventured online.
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Articles
How Replenishment Email Campaigns Increase Customer Engagement
It’s no secret that it costs less to retain an existing customer than to find a new one. In fact, according to Bain & Company, increasing customer…
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Articles
Top 6 Use Cases for a CDP in CPG (Consumer Packaged Goods)
A customer data platform (CDP) is a customer-centric system that enables marketers to manage customer data and create customer experiences. In other…
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Articles
What is Connected TV (CTV) Advertising?
In this digital age, television is no longer what it used to be. The introduction of streaming services has ushered in a new era of television…
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Case Studies
Insurance: Qualify Leads for Incremental Performance
Success Story With over 5.4 million members in France, Macif supports and protects individuals at every stage of their lives. DEVELOP DIGITAL LEADS…
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Case Studies Videos
Video Testimonial: MediaHub
About This Video Derek Welski, the Director of Programmatic at Mediahub, discusses how Zeta’s agility and expertise have helped his clients see success…
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Case Studies Videos
Video Testimonial: Spartan
About This Video Senior Director of Global Email and CRM, Steph Fagan, met up with Zeta Global to discuss how we help them ramp their email marketing…
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Articles
Zeta Live: 5 Key Trends Shaping Marketing in 2023
From the current state of our world to the rapidly changing digital landscape, and even a sit down with Deepak Chopra, here's Zeta Live 2022.
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