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Driving Growth in the AI Era: The CMO’s New Playbook
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Marketers’ Top Priorities for 2025
We asked nearly 100 of the world’s top business and marketing leaders what they are prioritizing in 2025. This is what they said.
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AI-Powered Personalization: Shaping the Future of Marketing
AI-powered personalization is a key driver for growth. In this video, learn how Zeta empowers the world's top brands.
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How to Win in 2025 with AI, Personalization & Privacy
Marketing is moving faster than ever, driven by rapid advances in AI, growing demands for personalization, and new privacy expectations.
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Consumer Packaged Goods (CPG), Retail
Why Brands Need to Care About Sustainability and ReCommerce
With an overwhelming 82% of shoppers calling for brands to adopt sustainable and people-centric practices, it is imperative for retailers to…
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Know Your Customer: How Intelligence Drives Growth in Retail
About This Video If retailers have learned anything in the past few years, it’s the importance of remaining resilient throughout economic uncertainty,…
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Influencer Marketing & How to Build Successful Brands
About This Video Your digital, personal brand is one of the most important parts of growing a successful business. Join leading social media…
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The Convergence of Digital & Experiential Marketing
About This Video This session will delve into the dynamic fusion of digital and experiential marketing, exploring how modern campaigns seamlessly…
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How Pillsbury Intelligently Builds Direct Relationships with Families
About This Webinar From pets to parents, General Mills brands makes the food that brings joy to families all around the world. In this session David…
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The Changing Face of Marketing: Connecting with Gen X, Millenials, and Gen Z
About This Webinar The art of attracting and selling to customers is undergoing rapid and vagarious transformation. To stay relevant and competitive,…
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7 Exciting Ways To Innovate the Shopping Experience
The retail landscape is undergoing a dramatic transformation fueled by changing consumer attitudes and technological advancements. As consumers become…
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Rising Above the Competition: How to Excel in a Crowded Market
With competition reaching unprecedented levels, businesses are vying for customer attention.
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How Samsung Leveraged Intent-Based Segmentation to Increase ROAS by 33%
See how Zeta made it easier for Samsung to reach in-market customers, thereby boosting ROAS
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Using Intelligence to Drive Customer Growth in Retail
Retailers are under siege. COVID-19 hangover, supply chain issues, labor shortages, rising labor costs, inflation, economic uncertainty; the list goes…
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