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Driving Growth in the AI Era: The CMO’s New Playbook
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Transform Your Owned Media Strategy: Separating Fact from Fiction
Persistent myths about email and owned channels hold many marketers back. Get the truth about what really drives results in modern owned media campaigns.
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AI-Powered Personalization: Shaping the Future of Marketing
AI-powered personalization is a key driver for growth. In this video, learn how Zeta empowers the world's top brands through innovative technology + strategy.
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Reduce the Distance Between Data and Action by Combining Agents with Intelligence
Discover how AI agents close the gap between insights and action, enabling real-time decision-making and automation for smarter marketing.
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Zeta Email Benchmark Report: Q3, 2024
The quarterly benchmark report for Q3 2024 presents an analysis of email marketing data, such as sends, unique opens, clicks, unsubscribes, and more.
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Pinterest Maximizes Budget, Performance, and Efficiency with Zeta Activation
Sunny Nguyen explains how Pinterest uses Zeta Activation to maximize advertising budget and create measurable targeting and activation results.
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Zeta NEXT: How to Mitigate Retail Returns this Holiday Season
Learn key strategies for retailers to mitigate returns this holiday season from retail expert, Melissa Tatoris.
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Zeta NEXT: Mastering Profitability in Retail
Learn about the top three strategies for retail marketers to balance top-of-line revenue with bottom-line profits.
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How Retail Marketers Can Leverage AI to Win Holiday 2024
Discover how AI can transform holiday retail marketing in 2024, from personalized pricing to churn prevention.
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Pep Boys Chooses Zeta’s Integrated ESP and CDP to Solve CRM Challenges
Kelly Varano from PepBoys Automotive explains how Zeta’s integrated ESP and CDP solutions help them to create targeted customer journeys.
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MillerKnoll Orchestrates Personalized Customer Journeys at Scale Using Zeta
Chessia McBride from MillerKnoll explains why they decided to consolidate seven email service providers and chose Zeta.
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Simon Property Group Trades Legacy Tech for Zeta’s Modern Architecture
Patrick Flanagan from Simon Property Group discusses his past experience with legacy technology and current relationship with Zeta.
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Impactful Mobile Strategies for Holiday Retail Success
Discover essential mobile retail strategies for the holiday season, including geo-fencing, AI personalization, and AR.
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Why Every Business Needs an AI Policy: A Blueprint for Success and Compliance
As AI use surges across businesses, creating an AI policy is essential. This roadmap will help you get started.
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