Insights
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ReportsThe Forrester Wave™: Email Marketing Service Providers, Q3 2024
Zeta Named a Leader Among Email Marketing Service Providers. Download the report today and find out how Zeta can transform your marketing strategy beyond just email, and help you achieve more while lowering your total cost of ownership.
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ArticlesCookies are Here to Stay: What It Means for Marketers and Why Zeta Remains a Step Ahead
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Reports2024 Holiday Shopping Trends Report
Categories
Featured Case Studies
Case Studies, Videos
Publicis Partners with Zeta to Drive Better Strategic Outcomes for Clients
November 21, 2024 | < 1 min read
Case Studies, Videos
Frontier Communications Exceeds New Customer Goals with Zeta
November 20, 2024 | < 1 min read
Case Studies, Videos
Pinterest Maximizes Budget, Performance, and Efficiency with Zeta Activation
November 19, 2024 | < 1 min read
Featured Articles
Articles
How Zeta Global Protects Your Privacy and Manages Data Responsibly
November 27, 2024 | 5 min read
Articles
Industry Recognitions: Zeta Global for Multichannel Marketing
November 21, 2024 | 3 min read
Articles
How Retail Marketers Can Leverage AI to Win Holiday 2024
November 14, 2024 | 3 min read
Featured Reports
Featured Videos
Latest Posts
Videos
Zeta NEXT: Launching a New Financial Services Brand
About this video Nick Tarrant and Jenny Hogan discuss the launch of the new Bread Financial brand, highlighting the strategic pivots required during the process. They delve into the importance of identity-level targeting, channel strategies like connected TV and…
Videos
Zeta NEXT: The Secret Recipe for Acquiring New Credit Card Customers
About this video Dan Glassman, VP of Acquisition at Bread Financial, sits down with Nick Tarrant to explore the shifts in consumer behavior influenced by economic factors, and how financial services marketers can build effective programs…
Articles
How Zeta Global Protects Your Privacy and Manages Data Responsibly
Zeta Global places a strong emphasis on data privacy as a foundation of accountability and trust with clients and consumers. Acting as both a Data Processor and Data Controller, the company ensures strict adherence to privacy regulations and ethical…
Videos
Inside Zeta's AI-Powered Marketing Platform
Inside Zeta’s AI-Powered Marketing Platform About this video At Advertising Week in NYC, Steve Gerber, president and COO of Zeta Global, discusses the company’s innovative marketing platform that integrates a proprietary data cloud with a modern marketing cloud. This platform is designed to help brands effectively acquire,…
Videos
Building a Future-Forward Platform for Retailers in 2025
About this video Retail experts Melissa Tatoris from Zeta and Leslie Lorenz from Snowflake discuss the importance of leveraging data, technology, and AI to drive growth in the retail sector. They emphasize the need to break down silos within…
